Life Pharmacy
Creating an Engaging Shopping Environment
A Holistic Vision for Life Pharmacy
We reinvented Life Pharmacy as an intuitive, neurodiverse-friendly space that simplifies navigation and enhances customer interaction, with a focus on promoting key products through effective layout and design.
Overcoming Budget and Layout Constraints
- Effective Use of Budget
Ensuring that design updates are cost-effective and focused on areas that enhance customer experience and sales. - High ROI Areas
Identifying and upgrading areas within the pharmacy that are likely to yield the highest sales increases. - Sustainable Design Choices
Utilising existing materials and layouts to minimise costs and environmental impact.
Services delivered by synnott design
Our feature section provides a comprehensive overview of our products, highlighting its benefits and functionalities.
Neurodiverse Navigation Solution
Spatial Configuration
Aesthetic and Functional Design
Integrated Store Theatre
Neurodiverse-friendly Features
Designing for Accessibility: Strategic Enhancements at Life Pharmacy
- Time in Motion Studies - Interdepartmental Flow
Using time in motion studies to analyse the traffic between different departments such as cosmetics, wellness, and prescription counters to ensure seamless transitions for customers. This helps in placing related products closer, enhancing cross-selling opportunities. - Optimal Fixture Organisation
Reorganising fixtures to guide customers fluidly through the store, ensuring that high-demand items are prominently displayed. - Selective Lighting Strategy
Implementing ambient and accent lighting to enhance product visibility and appeal, particularly in premium product zones. - Repurposing Existing Elements
Adapting and reusing existing shelving and display units in new, more effective configurations.
Improved Customer Experience and Sales at Life Pharmacy
Life Pharmacy's redesign successfully met budget expectations while exceeding projected sales increases. The store's layout is now more conducive to shopping, with enhanced navigability and product focus that have led to higher customer engagement and increased sales.
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